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	<title>Mass Marketing Resources</title>
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	<link>http://www.massmarketingresources.com</link>
	<description>Marketing Help For Your Small Business</description>
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		<title>Handling Angry Customers &#8211; 3 Key Responses</title>
		<link>http://www.massmarketingresources.com/2012/04/10/handling-angry-customers-3-key-responses/</link>
		<comments>http://www.massmarketingresources.com/2012/04/10/handling-angry-customers-3-key-responses/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 15:59:49 +0000</pubDate>
		<dc:creator>Liz Provo</dc:creator>
				<category><![CDATA[Employees]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[employees]]></category>
		<category><![CDATA[reputation]]></category>
		<category><![CDATA[reviews]]></category>

		<guid isPermaLink="false">http://www.massmarketingresources.com/?p=809</guid>
		<description><![CDATA[&#8220;You can please all the people some of the time, and some of the people all the time, but you cannot please all the people all the time.&#8221; ~ loose adaptation of an Abraham Lincoln quote Anyone in business understands that you cannot possibly please every single customer.  That said, how you handle criticism of [...]]]></description>
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		<title>Permission Based Email Marketing &#8211; Growing Your List</title>
		<link>http://www.massmarketingresources.com/2012/04/09/permission-based-email-marketing-growing-your-list/</link>
		<comments>http://www.massmarketingresources.com/2012/04/09/permission-based-email-marketing-growing-your-list/#comments</comments>
		<pubDate>Mon, 09 Apr 2012 21:15:09 +0000</pubDate>
		<dc:creator>Liz Provo</dc:creator>
				<category><![CDATA[Email]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[newsletters]]></category>
		<category><![CDATA[permission-based marketing]]></category>
		<category><![CDATA[Seth Godin]]></category>

		<guid isPermaLink="false">http://www.massmarketingresources.com/?p=801</guid>
		<description><![CDATA[You&#8217;ve just created your first online newsletter and you&#8217;re anxious to send it to everyone on your mailing list, that is, until I ask you, &#8220;Do you have permission to mail these folks?&#8221; What exactly is &#8220;permission based&#8221; marketing, you may ask?  Seth Godin, author of &#8220;Permission Marketing&#8221;, says it best: &#8220;Permission marketing is the [...]]]></description>
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		<title>How To Recognize a Spoof Email</title>
		<link>http://www.massmarketingresources.com/2012/03/27/how-to-recognize-a-spoof-email/</link>
		<comments>http://www.massmarketingresources.com/2012/03/27/how-to-recognize-a-spoof-email/#comments</comments>
		<pubDate>Tue, 27 Mar 2012 19:57:18 +0000</pubDate>
		<dc:creator>Liz Provo</dc:creator>
				<category><![CDATA[Email]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[risk]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[troubleshooting]]></category>

		<guid isPermaLink="false">http://www.massmarketingresources.com/?p=794</guid>
		<description><![CDATA[Email spoofing is on the rise and a day doesn&#8217;t go by when three or four of these official looking emails from companies that I use frequently (Verizon, ATT, PayPal, and countless banks) land in my inbox and my client&#8217;s in boxes as well. Companies that engage in sending spam, including malicious viruses and malware, [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Should You Have An Employee Handbook?</title>
		<link>http://www.massmarketingresources.com/2012/03/14/should-you-have-an-employee-handbook/</link>
		<comments>http://www.massmarketingresources.com/2012/03/14/should-you-have-an-employee-handbook/#comments</comments>
		<pubDate>Wed, 14 Mar 2012 14:15:20 +0000</pubDate>
		<dc:creator>Liz Provo</dc:creator>
				<category><![CDATA[Employees]]></category>
		<category><![CDATA[Organization]]></category>
		<category><![CDATA[employees]]></category>
		<category><![CDATA[HR]]></category>
		<category><![CDATA[organization]]></category>
		<category><![CDATA[risk]]></category>
		<category><![CDATA[security]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[Virtual Marketing Assistant]]></category>

		<guid isPermaLink="false">http://www.massmarketingresources.com/?p=790</guid>
		<description><![CDATA[This is a story about a small business owner.  When Diane started in business she worked long hours by herself.  As the business grew, she needed more help and hired her sister Jenny to work part time, then later, her niece Anna.  The business continued to grow and it became time once again to look [...]]]></description>
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		<title>Harry Nilsson Didn&#8217;t Care, Why Should You?</title>
		<link>http://www.massmarketingresources.com/2012/03/08/negative-reviews/</link>
		<comments>http://www.massmarketingresources.com/2012/03/08/negative-reviews/#comments</comments>
		<pubDate>Thu, 08 Mar 2012 16:08:43 +0000</pubDate>
		<dc:creator>Liz Provo</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Websites]]></category>
		<category><![CDATA[reputation]]></category>
		<category><![CDATA[reviews]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[websites]]></category>

		<guid isPermaLink="false">http://www.massmarketingresources.com/?p=739</guid>
		<description><![CDATA[Reviews aren&#8217;t just for restaurants anymore and they&#8217;re not being provided by professional reviewers.  They&#8217;re being generated by your customers and what they&#8217;re saying may not always be what you want to hear. One of my biggest challenges is to help small business owners understand the impact that today&#8217;s social media has on their reputation.  [...]]]></description>
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		<title>Pinterest, Is It For You?</title>
		<link>http://www.massmarketingresources.com/2012/03/04/pinterest-is-it-for-you/</link>
		<comments>http://www.massmarketingresources.com/2012/03/04/pinterest-is-it-for-you/#comments</comments>
		<pubDate>Sun, 04 Mar 2012 19:15:47 +0000</pubDate>
		<dc:creator>Liz Provo</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Pinterest]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.massmarketingresources.com/?p=761</guid>
		<description><![CDATA[It&#8217;s called the &#8220;darling of social media&#8221; compared to &#8220;catnip for women&#8221; and its user base has recently exceeded the 10-Million mark (Source: Google Double Click).  So what&#8217;s all the buzz about? Pinterest is a fun way to gather inspiration from images found online, and to organize them into similar areas.  Think of it like [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Facebook Makes Changes to Business Fan Pages</title>
		<link>http://www.massmarketingresources.com/2012/03/04/facebook-makes-changes-to-business-fan-pages/</link>
		<comments>http://www.massmarketingresources.com/2012/03/04/facebook-makes-changes-to-business-fan-pages/#comments</comments>
		<pubDate>Sun, 04 Mar 2012 14:52:17 +0000</pubDate>
		<dc:creator>Liz Provo</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Timeline]]></category>

		<guid isPermaLink="false">http://www.massmarketingresources.com/?p=755</guid>
		<description><![CDATA[If you have a business page on Facebook, you&#8217;ll want to pay attention to this.  Effective March 30, 2012, your fan page will receive a whole new look.  Facebook announced the move to its Timeline format in February, giving businesses the ability to &#8220;preview&#8221; the new layout and have an opportunity to make changes prior [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Last Chance To Delete Your Google Browsing History</title>
		<link>http://www.massmarketingresources.com/2012/02/28/last-chance-to-delete-your-google-browsing-history/</link>
		<comments>http://www.massmarketingresources.com/2012/02/28/last-chance-to-delete-your-google-browsing-history/#comments</comments>
		<pubDate>Wed, 29 Feb 2012 02:41:14 +0000</pubDate>
		<dc:creator>Liz Provo</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[privacy]]></category>

		<guid isPermaLink="false">http://www.massmarketingresources.com/?p=749</guid>
		<description><![CDATA[As you probably are somewhat aware, Google has announced plans to change its privacy policy.  If you&#8217;ve been clicking off those annoying &#8220;this is important&#8221; links that alert users to the upcoming change, you&#8217;re not alone.  What you don&#8217;t know won&#8217;t hurt you, right?  Well, maybe not, but if you had a chance to keep [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Monitoring Your Online Reputation</title>
		<link>http://www.massmarketingresources.com/2012/02/27/monitoring-your-online-reputation/</link>
		<comments>http://www.massmarketingresources.com/2012/02/27/monitoring-your-online-reputation/#comments</comments>
		<pubDate>Mon, 27 Feb 2012 19:57:18 +0000</pubDate>
		<dc:creator>Liz Provo</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Presentations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[PodCamp]]></category>
		<category><![CDATA[reputation]]></category>
		<category><![CDATA[reviews]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[workshop]]></category>

		<guid isPermaLink="false">http://www.massmarketingresources.com/?p=747</guid>
		<description><![CDATA[How To Monitor Your Online Reputation: Presented by:  Liz Provo, Mass Marketing Resources, PodCamp 4 Western Mass, Sat. Feb. 25, 2012]]></description>
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		<title>PodCamp. Get your social media on.</title>
		<link>http://www.massmarketingresources.com/2012/02/14/podcamp/</link>
		<comments>http://www.massmarketingresources.com/2012/02/14/podcamp/#comments</comments>
		<pubDate>Tue, 14 Feb 2012 15:48:34 +0000</pubDate>
		<dc:creator>Liz Provo</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[PodCamp]]></category>
		<category><![CDATA[workshop]]></category>

		<guid isPermaLink="false">http://www.massmarketingresources.com/?p=722</guid>
		<description><![CDATA[I went to my first overnight camp when I was in sixth grade. I had a lot of fun swimming, hiking, and making new friends, right up until the waterfront director got hit by lightning and a tree fell on my cabin. I guess the idea of camping didn’t settle too well after that. Last [...]]]></description>
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