So, what does this have to do with marketing, you ask?
When I work with a new client who has jumped into the world of digital marketing I often observe a similar pattern. There's an initial excitement and enthusiasm to be everywhere, darting from one social media channel to another without a clear understanding of strategy, unable to focus. As we work together to develop and execute the marketing plan, things begin to fall into place and a rhythm forms. Blog, email, share, repeat. Blog, email, share, repeat. There are the occasional moments that upset the strategy, but after a little guidance, we're back on track.
Here's a tip.
The important thing to remember is to start small and develop good habits. Plan time to devote to your marketing plan, pay attention to your metrics, and don't be afraid to reach out for help when you need it.